Alix Earle, the breakout influencer who transformed her “Get Ready With Me” videos into a multi-platform media empire and reached the finale of Dancing with the Stars, is now heading to Netflix.
The streaming giant has officially greenlit an untitled unscripted series starring the 25-year-old influencer. The project, produced by Fulwell Entertainment—the production company behind Hulu’s The Kardashians—aims to provide an unfiltered look at Earle’s life as she navigates her growing fame and the travails of her personal life.
“I share a lot of my life on social media, and people think they know everything there is to know about me and my family, but honestly, there’s still so much more,” Earle said in a statement. “At its core, this show is about our fun, loving, sometimes chaotic modern family, and how we always show up for each other through it all.”
Netflix added: “Gen-Z’s ultimate It Girl, Alix Earle, is making the next big jump in her career. Can she balance her burgeoning business empire with being that unfiltered, twenty-something, hot mess that America fell in love with?”
The series will feature Earle’s “blended family,” including her sister and fellow influencer Ashtin Earle, as well as her inner circle of friends. According to Netflix, the show will document the “real-time messiness” of Earle’s life, promising fans a deeper perspective than the curated clips found on her TikTok and Instagram accounts, where she boasts over 13 million combined followers.
The announcement comes as the reality series format is having a notable resurgence with the success of Hulu’s The Secret Lives of Mormon Wives and the launch of Love Thy Nader, starring Maxim cover star Brooks Nader.
The Netflix deal comes on the heels of rampant speculation about Earle’s romantic life. Following her December 2025 breakup with Houston Texans wide receiver Braxton Berrios, the head-turning creator made headlines after she was spotted hanging out with seven-time Super Bowl champion quarterback and Fox NFL analyst Tom Brady at a swanky New Year’s Eve party in St. Barts.
Earle later addressed her emotional state when it comes to dating in a recent TikTok. “I feel like the weirdest thing with my breakup and just going through being alone is just being alone,” Earle told her followers in the tearful video, noting her past tendency to be a “boyfriend hopper.”
Earle’s transition to a traditional reality TV platform marks a milestone for the superstar influencer, who first rose to social media prominence while still a student at the University of Miami.
“I’d be lying if I said it wasn’t a little scary,” Earle said. “I’m so used to being in control of what I share and what I keep private, so having cameras around in moments I normally wouldn’t post is definitely an adjustment. But the real, human moments are what connected me to my audience in the first place.”
The series is executive produced by Ben Winston, Paul Loban, and Charlie Van Vleet for Fulwell Entertainment, alongside Miami hospitality entrepreneur David Grutman’s DGN Studios.
A release date has not yet been set, though the series is expected to debut in late 2026.
