Few brands in running have a legacy as rich or as influential as ASICS. Born in post-World War II Japan with a mission to rebuild the nation’s spirit through sport, ASICS began by making basketball shoes before becoming a leader in performance running. Guided by the belief that movement nurtures both mind and body, and by the Japanese principle of kaizen—or continuous improvement—the brand’s innovations have defined what running shoes can be. Here are eleven things you need to know about ASICS running shoes.
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