The modern 20-ounce bottle, first introduced in the 1990s, launched Cola-Cola’s distinctive shape into the plastic era. It also held more Coke than the glass containers and cans that came before.The modern 20-ounce bottle, first introduced in the 1990s, launched Cola-Cola’s distinctive shape into the plastic era. It also held more Coke than the glass containers and cans that came before.
Coke Designed a Plastic Bottle to Sell Us All More Soda from Wired Saabira Chaudhuri
