Beyond the “Batch of One”: How Flexible Manufacturing is Revolutionizing Biopharma from HIT Matthew Weaver, VP, Global Industry – Life Sciences, Rockwell Automation

Matthew Weaver, VP, Global Industry – Life Sciences, Rockwell Automation

Biopharmaceutical companies today are facing a very different manufacturing challenge than they were a decade ago. Traditional production models were built to make large volumes of a small number of products. But with the rise of targeted therapies, faster development cycles, and increasing demand for personalized medicine, that one-size-fits-all approach no longer works.

Now, the industry is under pressure to support smaller batches, more complex processes, and tighter timelines—without compromising safety, compliance, or quality. To keep pace with this evolving landscape, manufacturers must shift from inflexible, hardware-centric infrastructure to more modular, software-defined systems that prioritize advanced data analytics and digital infrastructure and support rapid changeovers, scalable automation, and integrated data environments. 

Why Flexibility Matters in Today’s Biopharma Landscape 

Many of the most promising treatments today—from mRNA vaccines to cell and gene therapies—require entirely different manufacturing approaches than traditional biologics. These therapies involve smaller batch sizes, shorter production runs, and more frequent changeovers. Some also require cold chain handling or must be produced on demand, adding further complexity.

Traditional facilities, which were optimized for high-volume output and long production cycles, simply weren’t built to handle this kind of variability. Facilities today must be able to produce highly individualized therapies without introducing delays, quality risks, or excessive costs. This shift has given rise to what some in the industry refer to as the “Batch of One” approach to manufacturing— producing highly personalized therapies in smaller, more agile batches. To make this model viable at scale, biopharmaceutical manufacturers need digital systems that support real-time adjustments, automated changeovers, and seamless data integration across teams and tools.

How the Modern Biopharma Facility Is Changing 

As treatment models shift and product lifecycles shorten, manufacturers can no longer rely on large, fixed facilities built for long, predictable runs. The next generation of facilities are built for flexibility from the ground up.

These modern plants are smaller in scale and strategically located closer to the point of care. As Frost and Sullivan notes, they rely on modular designs and digitally enabled systems that support real-time monitoring, rapid reconfiguration, and multi-product workflows. Instead of rigid, single-purpose equipment, manufacturers are implementing configurable systems that can pivot quickly as new production needs arise. By integrating digital platforms and automation technologies from the start, these facilities are also better equipped to manage data, reduce manual steps, and meet compliance requirements more efficiently.

Key Technologies That Support Flexible Manufacturing 

Modern biomanufacturing facilities rely on a set of core technologies to stay responsive, precise, and efficient. These technologies support faster changeovers, better visibility, and greater process control across dynamic environments:

  • Real-Time Monitoring & Control: These systems continuously collect and analyze data from sensors embedded in equipment and processes. In biopharma, this enables precise control over critical variables like temperature, pH, and pressure—supporting consistent product quality and faster response to deviations.
  • Predictive Maintenance: Using historical and real-time equipment data, predictive maintenance algorithms forecast potential failures before they occur. For biopharma facilities, this reduces unplanned downtime during sensitive production runs and helps maintain GMP compliance by ensuring equipment remains in a calibrated, and validated, state. 
  • Digital Twins: Digital twins are virtual replicas of equipment, systems, or entire facilities.  In biopharma, teams can use digital twins to test process adjustments, train operators, or optimize resource use without disrupting live production or risking product loss.
  • Immersive Operator Training (AR/VR): Augmented and virtual reality tools simulate real production environments and equipment operations. This allows biopharma operators to train safely on complex procedures, understand new workflows quickly, and stay current as systems evolve.
  • Automated Changeovers: Intelligent automation platforms manage recipe transitions and allow for reconfiguration of equipment between batches. In high-mix environments, such as facilities producing multiple therapies or personalized treatments, this reduces manual effort, shortens turnaround time, and lowers the risk of cross-contamination. 
  • Digital Work Instructions: These are interactive, step-by-step guides that walk operators through tasks in real time. In biopharma, digital instructions help reduce variability and support compliance by ensuring every step is followed accurately, especially important when dealing with complex, multistage processes. 
  • Integrated Information Platforms: Unified control and information systems bring together data from across equipment, production lines, and facilities. This integration provides visibility across the enterprise, allowing biopharma manufacturers to coordinate workflows, standardize operations, and make faster, data-driven decisions.

Together, these technologies support a more agile, connected, and intelligent approach to biopharmaceutical production and enable manufacturers to meet shifting demands without compromising quality, safety, or speed. However, to bridge the gap between innovation and realized impacts, a critical step must be completed: tech transfer.

Tech Transfer: A Critical Bridge Between Development and Production

Transferring a therapy from the lab bench to the production floor—known as tech transfer—remains one of the most complex and risk-prone stages in biopharmaceutical manufacturing. It requires translating small-scale, research-driven processes into large-scale, regulated manufacturing workflows. Traditionally, this effort has been highly manual, with teams relying on paper-based documentation, siloed data, and inconsistent procedures. Even minor misalignments across teams, equipment, or control systems can result in costly delays or deviations from quality standards.

Digital and automated technologies are now streamlining this process. By capturing data from early-stage development in a structured, contextualized format, manufacturers can reduce duplication of effort and accelerate scale-up. Shared digital platforms enable development, quality, and production teams to collaborate using a common data environment, improving transparency and traceability throughout the transfer. Integrated automation systems ensure that once the process is deployed, it can run consistently, repeatably, and in compliance with regulatory requirements.

A Digital Foundation for the Future of Biopharma

As scientific breakthroughs continue to push the boundaries of what therapies can do, biopharma manufacturers must be ready to support that innovation. That means building facilities that are not just fast or compliant, but flexible by design. 

By integrating connected, automated, and data-rich systems, manufacturers can shorten production timelines, adapt quickly to new therapeutic modalities, and remain agile amid shifting global demands and regulatory landscapes. This shift, as described by Deloitte, is one that moves towards end-to-end digitalization of biopharma operations.


About Matthew Weaver

With over 15 years of industry experience, Matt brings a strategic mindset to the Life Sciences industry — helping organizations achieve operational excellence through digital transformation. As Global Vice President of Life Sciences at Rockwell Automation, he guides clients in navigating complex challenges with tailored solutions that align with their unique goals. By blending innovation with business insight, he empowers companies to modernize operations, embrace change, and drive long-term success in an increasingly connected and competitive world.

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